Shared Responsibility, Different Degrees of Influence

While many actors share responsibility, their capacity to influence soil outcomes differs. 

Governments regulate. Municipalities plan. Professionals design and manage. Businesses structure production and supply chains. Professional educators shape understanding. Citizens influence demand, norms, and participation. 

Recognising these differences helps avoid two common misunderstandings: 

• that individual behaviour alone can solve systemic challenges 

• that individuals have no meaningful role 

In reality, individuals play a significant role in between these two positions.